Ata Kidashta. Ata Kidashata: The beginning of the middle Bracha of the Friday night Davening. Why Shabbos (and Yom Tov) has seven Blessings (rather than nineteen); It begins with Kidusha, like betrothal- formal Marriage that will deepen over Shabbos; the ‘Tachlis’ of all of creation is A. To reward man, B. To bring God down; Bracha and Kidusha, It says in Torah SheBiksav, it is where Godliness becomes revealed in the world.